This article has been updated on February 20th, 2023.
To hire a software developer and a talented one at that is akin to winning the lottery, especially in today’s competitive market. It’s like the Hunger Games out there! To quote, “We fight, we dare, we end our hunger for justice.” — but for developers instead 😛
“People are the most important component of almost any business, and attracting the best talent possible is going to make a huge difference,” says Peter Berg, founder of the consulting firm October Three. There is no disputing this, is there?
Finding people with the right skills, meeting salary and benefits expectations, competing with larger brands, and immigration regulations are perhaps the greatest hiring challenges for any tech company. Add recession, a global pandemic, and the fact that you want potential candidates to work for a startup (in this unstable economy) to that mix. Good luck ever finding anybody!
Startups are notoriously known for failing. In fact, studies show 9 out of 10 startups fail. Understandably, tempting talented candidates to apply for open roles at your organization can be difficult. So how do you go about attracting qualified developers to apply to your startup?
We’ve got you covered. In this post, we will:
- Give actionable tips on how to attract software developers
- Bring you some great ways to source, screen, and interview software developers without making a dent in your already stretched budget
What do software developers look for in a job?
And no, the answer is not “competitive salary”. Step 0 is to attract developers before moving on to interviewing or hiring them.
Recruiters, ask yourselves this—what do developers want from their job? Is it a better work-life balance? Personal growth potential? Or flexible schedules? Walk a mile in a developer’s shoes to understand what they look for in an ideal job opportunity and what makes them happy. Then you’ll be one step closer to attracting and hiring the cream of the crop out there!
A few vital benefits to offer include:
Flexible work schedules
Developers crave flexibility. They like to identify their most productive hours and set their work timings accordingly. Offer remote/hybrid working models for your devs with the option to structure their workday around their needs—the 9–5 model is slowly becoming a thing of the past. If their company stood by rigid work schedules and returned to working from an office full-time, people will switch jobs in a heartbeat as seen during the Great Resignation.
Providing good growth opportunities
Findings from our annual Developer Survey show that both beginner devs and experienced software professionals can be wooed by offers of a good career growth curve (~60%)—it’s a must-have requirement when looking for a new job. Offer valuable learning and development opportunities for your software developers to enable them to build their portfolio as well as keep them satisfied enough to stay with your organization. Take HackerEarth’s L&D platform for instance—it helps you identify skills gaps as well as curate customized learning paths for individual employees.
Wellness benefits
In a post-pandemic world, mental health is no longer “a good-to-have perk”. It’s become a priority. Therefore, promote self-care and stress management by providing mental health counseling and diet, exercise, and wellness coaching. Managers are not mental health experts but they can point their developers in the right direction—encourage them to seek help from the resources available. We, at HackerEarth, are pre-registered for 1to1help, an emotional well-being Employee Assistance Program that helps employees prioritize mental health. They conduct regular sessions on achieving work-life balance, managing anxiety, why taking care of mental health is important, and so on.
This is not an exhaustive list by any means. Here are some more employee perks and benefits that can attract developers to apply to your organization. 👇