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How AI/ML is changing the way businesses work

How AI/ML is changing the way businesses work

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Ruehie Jaiya Karri
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April 13, 2022
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5 min read
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Businesses around the world are constantly evolving and with that comes new opportunities for companies to improve their operations and grow their reach. One of the most exciting and rapidly-growing fields in this evolution is Artificial Intelligence (AI) and Machine Learning (ML). Simply put, AI is the ability of a computer to learn and perform tasks that ordinarily require human intelligence, such as understanding natural language and recognizing objects in pictures. ML is a type of AI that helps computers learn from data. Together, AI and ML can be used to create powerful systems that can do everything from automatically responding to customer support queries to making business decisions.

The potential applications of AI/ML are endless, and businesses of all sizes are starting to realize the benefits they can bring. In a survey conducted by Boston Consulting Group, 96% of the surveyed business leaders said they either plan to use AI in some form or are already using it. And this number will only grow in the years to come. IDC predicts that the global role of artificial intelligence in business will grow from $8 billion in 2018 to more than $290 billion by 2025. This growth is being driven by a number of factors, including the increasing availability of data, the rise of cloud computing, and the advancement of artificial intelligence algorithms.

What is Machine Learning?

Machine learning is a subset of artificial intelligence (AI) that involves the use of algorithms and statistical models to enable computers to perform specific tasks without explicit programming. By analyzing large datasets, machine learning models identify patterns and make data-driven decisions or predictions. This technology powers a wide range of applications, from recommendation systems and fraud detection to autonomous vehicles and natural language processing.

Business areas that can be improved with the help of ML

Integrating machine learning into your business can significantly enhance efficiency, decision-making, and innovation. Machine learning can add value to areas such as customer service automation, predictive maintenance, or personalized email marketing, and reduce manual effort.

To begin, gather and organize relevant data, ensuring it is clean, accurate, and comprehensive. Quality data is the foundation of effective machine learning models. Select appropriate machine learning tools and platforms. Popular options include TensorFlow, scikit-learn, and Microsoft Azure Machine Learning. These tools offer a range of features for different business needs. Develop models tailored to your specific use cases. This involves selecting algorithms, training the models on your data, and fine-tuning them for accuracy.

Lastly, implement the machine learning models in your business processes. Continuously monitor their performance and make necessary adjustments to improve results.

5 ways AI/ML are transforming business operations

Impact Of AI/ML On The Tech Industry

1. Automating routine tasks

As businesses become increasingly reliant on technology, we can see the impact of AI on their processes. AI/ML can be used to automate routine tasks, freeing up employees to focus on more important tasks. This is a great example when one wonders how AI is used in business. This can include anything from automatically responding to customer support queries to compiling data for reports. Automating these tasks can save businesses time and money, and it also reduces the likelihood of human error. As AI/ML become more sophisticated, they will transform how businesses operate. For example, AI-powered chatbots are already being used to handle customer queries, and in the future, they will be able to handle more complex tasks such as sales and marketing. Interactive voice response (IVR) systems, which are now incorporating AI/ML, allowing customers to request support using voice commands and even resolve issues by themselves. With the help of AI/ML, businesses will be able to automate more and more tasks, leading to a more efficient and productive workforce.
Also, read: 6 Tech Recruiting Trends To Watch Out For In 2022

2. Enhancing decision-making

Artificial intelligence is increasingly being used to assist with business decisions. How AI is changing business is now it can be used to predict future outcomes, identify patterns and trends, or recommend courses of action. In many cases, AI can outperform humans when it comes to making decisions based on large amounts of data. This is changing the way businesses operate and giving organizations a competitive edge. As AI technology develops, businesses will be able to reap even more benefits from using it to make decisions. This only highlights how artificial intelligence will transform business in the years to come.

3. Increasing productivity

From automating routine tasks to optimizing processes and improving workflow, artificial intelligence in business operations is helping businesses increase productivity in a number of ways. For example, by automating routine tasks, businesses can reduce the amount of time employees spend on menial tasks. In addition, AI can be used to optimize business processes and improve workflow. And by helping employees focus on more important tasks, AI can help them achieve more in less time. As businesses continue to adopt AI/ML technology, it's clear that these transformative technologies will only become more ubiquitous in the years to come.
Also, read: 21 Tech Recruiting Tools To Scale Your Hiring In 2021

4. Talent sourcing and mapping

This is a process that businesses use in order to find the best talent for their organization. Traditionally, this process involved reviewing resumes and conducting interviews in order to identify the best candidates. However, with the help of artificial intelligence (AI), businesses are now able to source and map talent more efficiently and effectively.One common use of AI in talent sourcing is through the use of chatbots. Chatbots can be used to screen candidates by asking them questions about their skills and experience. This helps to quickly weed out unqualified candidates and save time for both the business and the candidate.

Another common use of AI in talent sourcing is through the use of machine learning algorithms. These algorithms can be used to identify patterns in data related to the said talent. This can include data such as resumes, job postings, and social media profiles. By identifying these patterns, businesses can find the best candidates for a role faster and more efficiently.By using AI to source and map talent, businesses can save time and money. Additionally, AI can help businesses become more competitive by allowing them to reach a larger audience.

5. Collaborative coding interviews in real-time

Another common use of artificial intelligence in businesses is real-time collaborative coding interviews. With this, businesses can assess the coding skills of a candidate in real-time. This is done by having the candidate code on a given problem while being monitored by a computer algorithm.

HackerEarth's FaceCode is the ultimate tool for hiring developers as it comes with a state-of-the-art collaborative code editor, HD video chat, a diagram board, and many more features. FaceCode's AI-powered insights and interview reports help you make the right decision in less time, with greater accuracy.

The interactive diagram boards help you grade a candidate's problem-solving and thought process by making it easier to see how well they communicate with others. The FaceCode system enables employers to record candidates’ responses and store them for future reference so that they can replay any part of the hiring process at their leisure. In addition to masking candidate PII, FaceCode also allows you the ability for fully customizable interview questions and answers. This means that no two interviews will be alike.
Also, read: How Your Tech Stack Can Help You Hire Top Talent

Getting started with machine learning for your business

With AI/ML, businesses are now able to automate processes that used to be done manually. Thus, we can clearly see the future of AI in business. As a business owner, it is important to stay up-to-date on the latest changes in technology so you can know how machine learning and artificial intelligence help businesses and take advantage of these advancements and improve your workflow. As of now, it is very necessary for one to know how to incorporate AI into your business.

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Author
Ruehie Jaiya Karri
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April 13, 2022
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5 min read
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Vibe Coding: Shaping the Future of Software

A New Era of CodeVibe coding is a new method of using natural language prompts and AI tools to generate code. I have seen firsthand that this change makes software more accessible to everyone. In the past, being able to produce functional code was a strong advantage for developers. Today,...

A New Era of Code

Vibe coding is a new method of using natural language prompts and AI tools to generate code. I have seen firsthand that this change makes software more accessible to everyone. In the past, being able to produce functional code was a strong advantage for developers. Today, when code is produced quickly through AI, the true value lies in designing, refining, and optimizing systems. Our role now goes beyond writing code; we must also ensure that our systems remain efficient and reliable.

From Machine Language to Natural Language

I recall the early days when every line of code was written manually. We progressed from machine language to high-level programming, and now we are beginning to interact with our tools using natural language. This development does not only increase speed but also changes how we approach problem solving. Product managers can now create working demos in hours instead of weeks, and founders have a clearer way of pitching their ideas with functional prototypes. It is important for us to rethink our role as developers and focus on architecture and system design rather than simply on typing c

The Promise and the Pitfalls

I have experienced both sides of vibe coding. In cases where the goal was to build a quick prototype or a simple internal tool, AI-generated code provided impressive results. Teams have been able to test new ideas and validate concepts much faster. However, when it comes to more complex systems that require careful planning and attention to detail, the output from AI can be problematic. I have seen situations where AI produces large volumes of code that become difficult to manage without significant human intervention.

AI-powered coding tools like GitHub Copilot and AWS’s Q Developer have demonstrated significant productivity gains. For instance, at the National Australia Bank, it’s reported that half of the production code is generated by Q Developer, allowing developers to focus on higher-level problem-solving . Similarly, platforms like Lovable enable non-coders to build viable tech businesses using natural language prompts, contributing to a shift where AI-generated code reduces the need for large engineering teams. However, there are challenges. AI-generated code can sometimes be verbose or lack the architectural discipline required for complex systems. While AI can rapidly produce prototypes or simple utilities, building large-scale systems still necessitates experienced engineers to refine and optimize the code.​

The Economic Impact

The democratization of code generation is altering the economic landscape of software development. As AI tools become more prevalent, the value of average coding skills may diminish, potentially affecting salaries for entry-level positions. Conversely, developers who excel in system design, architecture, and optimization are likely to see increased demand and compensation.​
Seizing the Opportunity

Vibe coding is most beneficial in areas such as rapid prototyping and building simple applications or internal tools. It frees up valuable time that we can then invest in higher-level tasks such as system architecture, security, and user experience. When used in the right context, AI becomes a helpful partner that accelerates the development process without replacing the need for skilled engineers.

This is revolutionizing our craft, much like the shift from machine language to assembly to high-level languages did in the past. AI can churn out code at lightning speed, but remember, “Any fool can write code that a computer can understand. Good programmers write code that humans can understand.” Use AI for rapid prototyping, but it’s your expertise that transforms raw output into robust, scalable software. By honing our skills in design and architecture, we ensure our work remains impactful and enduring. Let’s continue to learn, adapt, and build software that stands the test of time.​

Ready to streamline your recruitment process? Get a free demo to explore cutting-edge solutions and resources for your hiring needs.

Guide to Conducting Successful System Design Interviews in 2025

What is Systems Design?Systems Design is an all encompassing term which encapsulates both frontend and backend components harmonized to define the overall architecture of a product.Designing robust and scalable systems requires a deep understanding of application, architecture and their underlying components like networks, data, interfaces and modules.Systems Design, in its...

What is Systems Design?

Systems Design is an all encompassing term which encapsulates both frontend and backend components harmonized to define the overall architecture of a product.

Designing robust and scalable systems requires a deep understanding of application, architecture and their underlying components like networks, data, interfaces and modules.

Systems Design, in its essence, is a blueprint of how software and applications should work to meet specific goals. The multi-dimensional nature of this discipline makes it open-ended – as there is no single one-size-fits-all solution to a system design problem.

What is a System Design Interview?

Conducting a System Design interview requires recruiters to take an unconventional approach and look beyond right or wrong answers. Recruiters should aim for evaluating a candidate’s ‘systemic thinking’ skills across three key aspects:

How they navigate technical complexity and navigate uncertainty
How they meet expectations of scale, security and speed
How they focus on the bigger picture without losing sight of details

This assessment of the end-to-end thought process and a holistic approach to problem-solving is what the interview should focus on.

What are some common topics for a System Design Interview

System design interview questions are free-form and exploratory in nature where there is no right or best answer to a specific problem statement. Here are some common questions:

How would you approach the design of a social media app or video app?

What are some ways to design a search engine or a ticketing system?

How would you design an API for a payment gateway?

What are some trade-offs and constraints you will consider while designing systems?

What is your rationale for taking a particular approach to problem solving?

Usually, interviewers base the questions depending on the organization, its goals, key competitors and a candidate’s experience level.

For senior roles, the questions tend to focus on assessing the computational thinking, decision making and reasoning ability of a candidate. For entry level job interviews, the questions are designed to test the hard skills required for building a system architecture.

The Difference between a System Design Interview and a Coding Interview

If a coding interview is like a map that takes you from point A to Z – a systems design interview is like a compass which gives you a sense of the right direction.

Here are three key difference between the two:

Coding challenges follow a linear interviewing experience i.e. candidates are given a problem and interaction with recruiters is limited. System design interviews are more lateral and conversational, requiring active participation from interviewers.

Coding interviews or challenges focus on evaluating the technical acumen of a candidate whereas systems design interviews are oriented to assess problem solving and interpersonal skills.

Coding interviews are based on a right/wrong approach with ideal answers to problem statements while a systems design interview focuses on assessing the thought process and the ability to reason from first principles.

How to Conduct an Effective System Design Interview

One common mistake recruiters make is that they approach a system design interview with the expectations and preparation of a typical coding interview.
Here is a four step framework technical recruiters can follow to ensure a seamless and productive interview experience:

Step 1: Understand the subject at hand

  • Develop an understanding of basics of system design and architecture
  • Familiarize yourself with commonly asked systems design interview questions
  • Read about system design case studies for popular applications
  • Structure the questions and problems by increasing magnitude of difficulty

Step 2: Prepare for the interview

  • Plan the extent of the topics and scope of discussion in advance
  • Clearly define the evaluation criteria and communicate expectations
  • Quantify constraints, inputs, boundaries and assumptions
  • Establish the broader context and a detailed scope of the exercise

Step 3: Stay actively involved

  • Ask follow-up questions to challenge a solution
  • Probe candidates to gauge real-time logical reasoning skills
  • Make it a conversation and take notes of important pointers and outcomes
  • Guide candidates with hints and suggestions to steer them in the right direction

Step 4: Be a collaborator

  • Encourage candidates to explore and consider alternative solutions
  • Work with the candidate to drill the problem into smaller tasks
  • Provide context and supporting details to help candidates stay on track
  • Ask follow-up questions to learn about the candidate’s experience

Technical recruiters and hiring managers should aim for providing an environment of positive reinforcement, actionable feedback and encouragement to candidates.

Evaluation Rubric for Candidates

Facilitate Successful System Design Interview Experiences with FaceCode

FaceCode, HackerEarth’s intuitive and secure platform, empowers recruiters to conduct system design interviews in a live coding environment with HD video chat.

FaceCode comes with an interactive diagram board which makes it easier for interviewers to assess the design thinking skills and conduct communication assessments using a built-in library of diagram based questions.

With FaceCode, you can combine your feedback points with AI-powered insights to generate accurate, data-driven assessment reports in a breeze. Plus, you can access interview recordings and transcripts anytime to recall and trace back the interview experience.

Learn how FaceCode can help you conduct system design interviews and boost your hiring efficiency.

How Candidates Use Technology to Cheat in Online Technical Assessments

Impact of Online Assessments in Technical Hiring In a digitally-native hiring landscape, online assessments have proven to be both a boon and a bane for recruiters and employers. The ease and...

Impact of Online Assessments in Technical Hiring


In a digitally-native hiring landscape, online assessments have proven to be both a boon and a bane for recruiters and employers.

The ease and efficiency of virtual interviews, take home programming tests and remote coding challenges is transformative. Around 82% of companies use pre-employment assessments as reliable indicators of a candidate's skills and potential.

Online skill assessment tests have been proven to streamline technical hiring and enable recruiters to significantly reduce the time and cost to identify and hire top talent.

In the realm of online assessments, remote assessments have transformed the hiring landscape, boosting the speed and efficiency of screening and evaluating talent. On the flip side, candidates have learned how to use creative methods and AI tools to cheat in tests.

As it turns out, technology that makes hiring easier for recruiters and managers - is also their Achilles' heel.

Cheating in Online Assessments is a High Stakes Problem



With the proliferation of AI in recruitment, the conversation around cheating has come to the forefront, putting recruiters and hiring managers in a bit of a flux.



According to research, nearly 30 to 50 percent of candidates cheat in online assessments for entry level jobs. Even 10% of senior candidates have been reportedly caught cheating.

The problem becomes twofold - if finding the right talent can be a competitive advantage, the consequences of hiring the wrong one can be equally damaging and counter-productive.

As per Forbes, a wrong hire can cost a company around 30% of an employee's salary - not to mention, loss of precious productive hours and morale disruption.

The question that arises is - "Can organizations continue to leverage AI-driven tools for online assessments without compromising on the integrity of their hiring process? "

This article will discuss the common methods candidates use to outsmart online assessments. We will also dive deep into actionable steps that you can take to prevent cheating while delivering a positive candidate experience.

Common Cheating Tactics and How You Can Combat Them


  1. Using ChatGPT and other AI tools to write code

    Copy-pasting code using AI-based platforms and online code generators is one of common cheat codes in candidates' books. For tackling technical assessments, candidates conveniently use readily available tools like ChatGPT and GitHub. Using these tools, candidates can easily generate solutions to solve common programming challenges such as:
    • Debugging code
    • Optimizing existing code
    • Writing problem-specific code from scratch
    Ways to prevent it
    • Enable full-screen mode
    • Disable copy-and-paste functionality
    • Restrict tab switching outside of code editors
    • Use AI to detect code that has been copied and pasted
  2. Enlist external help to complete the assessment


    Candidates often seek out someone else to take the assessment on their behalf. In many cases, they also use screen sharing and remote collaboration tools for real-time assistance.

    In extreme cases, some candidates might have an off-camera individual present in the same environment for help.

    Ways to prevent it
    • Verify a candidate using video authentication
    • Restrict test access from specific IP addresses
    • Use online proctoring by taking snapshots of the candidate periodically
    • Use a 360 degree environment scan to ensure no unauthorized individual is present
  3. Using multiple devices at the same time


    Candidates attempting to cheat often rely on secondary devices such as a computer, tablet, notebook or a mobile phone hidden from the line of sight of their webcam.

    By using multiple devices, candidates can look up information, search for solutions or simply augment their answers.

    Ways to prevent it
    • Track mouse exit count to detect irregularities
    • Detect when a new device or peripheral is connected
    • Use network monitoring and scanning to detect any smart devices in proximity
    • Conduct a virtual whiteboard interview to monitor movements and gestures
  4. Using remote desktop software and virtual machines


    Tech-savvy candidates go to great lengths to cheat. Using virtual machines, candidates can search for answers using a secondary OS while their primary OS is being monitored.

    Remote desktop software is another cheating technique which lets candidates give access to a third-person, allowing them to control their device.

    With remote desktops, candidates can screen share the test window and use external help.

    Ways to prevent it
    • Restrict access to virtual machines
    • AI-based proctoring for identifying malicious keystrokes
    • Use smart browsers to block candidates from using VMs

Future-proof Your Online Assessments With HackerEarth

HackerEarth's AI-powered online proctoring solution is a tested and proven way to outsmart cheating and take preventive measures at the right stage. With HackerEarth's Smart Browser, recruiters can mitigate the threat of cheating and ensure their online assessments are accurate and trustworthy.
  • Secure, sealed-off testing environment
  • AI-enabled live test monitoring
  • Enterprise-grade, industry leading compliance
  • Built-in features to track, detect and flag cheating attempts
Boost your hiring efficiency and conduct reliable online assessments confidently with HackerEarth's revolutionary Smart Browser.
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